Hi, we are Mixe: the Branddoctors team that focuses on healthcare.

Brand doctors in the DNA, but with our heart in healthcare. We help ambitious healthcare organizations to realize focus, innovation and valuable customer experiences of (tomorrow).

We believe in people centered care. Because in the beautiful, complex world called healthcare, you often don't come up with simple solutions. But it has to be simple and future-oriented. That only works if you take the human perspective as the start and end point.


Want to know more?

Make an appointment with Mike Janssen via mike@branddoctors.com or through our assistant Ellen: 030:6026000.

Brand strategy and positioning

Why would patients, insurers or referrers choose your healthcare organization? What are they waiting for? And what is happening in the world around us? We help you find your own unique position in the healthcare field.

Proposition development and innovation

Develop services in co-creation with the target group through concepting and prototyping. Immediately tangible solutions that add value in healthcare.

Patient Journey

A positive patient experience leads to satisfied patients, happy employees and a better medical result. You create wow experiences with our patient journey program.

Zuyderland Merposition
Brand strategy and positioning
Brand strategy and positioning
CWZ Memorable patient experiences
Patient Journey
Patient Journey
WijkKliniek sprint together
Proposition development and innovation
Proposition development and innovation